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Facebook Joins the Location Services Party with Places

Last night I watched Facebook launch their Places feature, which is their version of a location based application, and thus competitor to Foursquare and Gowalla. The interesting thing about the announcement was the fact that Gowalla, Foursquare, Yelp and Booyah were also in attendance to announce their integration into Facebook Places.
From a user standpoint, there [...]


Monday Morning Quarterback

This was the first year in many that I didn’t attend or host a Super Bowl party. It was nice to actually sit and watch the game and more importantly, the commercials. I’m not here to review the ads on content, but I am going to call out the companies and their agencies for missing [...]


On Target: WSJ Article on Adult Usage of Social Sites

Last week I read an article that really caught my eye and wanted to share with you. Over on the WSJ Blog, I read “A Third of Adults Now Post to Sites Like Facebook, Twitter Once a Week“.  Here are some quick bullet points as to why I think this article is so important:
- Social [...]


Facebook Profile vs. Fan Page

I’ve have recently seen a trend on Facebook that has me concerned and, quite frankly, frustrated. I have been getting an influx of friend requests from companies and organizations. What this tells me is that people are setting up profiles for their companies or organizations rather than Fan Pages. At first I just found this [...]


Give Them Something to Talk About

I received a call the other day from a very nice woman from the March of Dimes inviting me to a lunch to learn more about what the March of Dimes does with the hopes that I will get involved in their upcoming fundraiser. She was very honest about the nature of the lunch and [...]


Lost in the Clouds

Today was a bad day for social networks, both Twitter and Facebook were victims of denial of service attacks which caused them to not be available or act inconsistent throughout the day. Quite honestly, you get what you pay for with these services since they are free. Unlike when you host your Web site, you [...]


The Good Humor Truck and Social Media

Sometimes trying to explain Social Media to people can be difficult so I am always trying to think of analogies to make it easier to understand. Maybe it is the time of year, but I got to thinking the other day about the fact that social media, in comparison to other forms of marketing, is [...]


Ten Free Monitoring Tools for Small Business

Every social media strategy has to begin with some research and listening and this research comes in the form of monitoring conversations and your reputation on mainstream news and social media sites. Like other social media tools, there are a lot more than 10 monitoring tools on the market, but I am limiting my post [...]


On Target – Facebook Demographic Statistics

While on Twitter yesterday, I saw a link to to a slick tool that allows you to view and compare demographic statistics on Facebook. I played with it for a little bit and found it quite useful for comparing different groups on Facebook based on Country, Gender and Age. I wanted to take a look [...]


Social Networks Declared Mainstream

Reading AdWeek.com over the weekend, I saw an article discussing the latest findings from Forrester Research regarding the adoption of Social Media. From their research, Forrester has declared the use of Social Media mainstream. The poll found that in the second quarter of this year, 75% of those polled participate in social media as compared [...]